But often they boil down to just promotions, perhaps maybe even on a larger scale. But the true success of partnership brand marketing lies in its power to open up new and alternative channels of ...
Given the breadth of channel availability for marketing, it is not necessary to distinguish multichannel and omnichannel. Forget the semantics, the choice is which combination of channels is best ...
Focus on a few of the 16 channels for greater growth. Less than a decade ago, there were six or eight marketing “channels,” or activities through which business owners and marketers could distribute ...