Jayen Mehta, Managing Director of Amul has said that the Amul ‘Girl’, who is an advertising mascot used by the dairy and food ...

Amul will launch its dairy products in Europe. The launch will start with Spain. The company will then expand to other ...

Through its ad ‘Doodh Doodh, Piyo Glass Full’, Amul and FCB team decided to position milk as other packaged beverages and make it an interesting proposition for consumers. While filming the ad ...

The Amul advertisement is at the Nasdaq MarketSite ... although it pushes the cause of milk more than of Amul. The dairy major wants to go beyond the Indian diaspora. And it has the muscle ...

Amul will enter the European market by the end of this month after launching its products in the US, GCMMF Managing Director Jayen S Mehta said on Monday. The Gujarat Cooperative Milk Marketing ...

An Amul advertisement showing a girl changing her playing habits to adapt with her kid brother has drawn flak from all quarters. Amul fifth digital film-‘Har Ghar Amul Ghar’-went live on ...

Amul celebrates the upcoming Diljit Dosanjh and Parineeti Chopra starrer biopic on legendary Punjabi singer Amar Singh ...

Amul Federation has achieved a Compound Annual Growth Rate (CAGR) of more than 17% since last 10 years because of higher milk procurement, continuous expansion in terms of adding new markets ...

Amul, a household name in India and top dairy brand in the global market, has prevailed in a suit filed to restrain an ...

He came up with the Amul Girl idea when he was a manager at the advertising agency ASP. He got the project to reposition the Amul brand and decided to create a mascot that would resonate with ...