Can AI do a decent job of rewriting the taglines of popular brands? To find out, Quality Logo Products had a generative AI program rewrite the slogans of 50 top companies. The researchers then ...

Slogans are key to marketing a brand. A catchy slogan, like Nike's "Just Do It," can become iconic. Yet as brands and their customers evolve, slogans evolve, too. This infographic, via ...

It follows the hiatus of KFC’s 64-year-old It’s Finger Lickin’ Good slogan in 2020, when Covid rendered the tagline immediately inappropriate. KFC promises that it’s set to return, but for the next 48 ...

A toilet paper manufacturer in Brazil has dropped the slogan "Black Is Beautiful" from its black-coloured brand. It is not so much the colour of the toilet roll, but the advert for it, which has ...

Insights The companies on this list wish they never launched these slogans. Some of these brands are known for their risque ...