The purple shade is meant to counteract the yellowing in your teeth for a short-term whitening effect. Purple toothpaste is a ...

considering laser teeth whitening, and even contemplating giving up my daily cup of coffee (which was much needed during wedding preparations), I landed on an ad for a purple toothpaste called ...

Does brushing your teeth with turmeric and coconut oil leave them pearly white? Some dentists think so, and others, not so much.

Teeth-whitening treatments are relatively new to my own routine, and I’ve noticed that with consistent use, they help me keep that just-left-the-dentist-clean look (especially a month or two ...

Eighty-five percent of consumers want whiter teeth but only 40% are satisfied with the whitening results from toothpastes available today1. Crest, the ...