Reliance Industries last year made a strategic move into the soft drink sector by acquiring the iconic carbonated beverage brand ‘Campa Cola,’ which gained prominence in the 80s and 90s.
Reliance Consumer Products Ltd (RCPL), the consumer goods arm of Reliance Industries, has revived the Campa Cola brand, in a move that would disrupt the unchallenged Coca-Pepsi duopoly in the ...
Mukesh Ambani's Campa Cola: Reliance Industries's FMCG arm is reshaping the Indian beverages market by reviving Campa Cola, offering lower prices and higher retailer margins. This has forced Coca ...
Mukesh Ambani owned Reliance Industries through its consumer goods (FMCG) arm Reliance Consumer Products Ltd (RCPL), is all set to revive one of the renowned soft drink brands Campa Cola ...
Campa Cola Revival: Mukesh Ambani's Plan to Challenge Coca-Cola and PepsiCo Mukesh Ambani, the chairman of Reliance Industries, is making headlines with the revival of Campa Cola, a once-popular ...