Collaborating instead of competing gives us the freedom to shift our focus to further innovation, which is going to help us welcome more people into snowboarding.” — Chris Cunningham, Chief Product ...

We wanted to create heroes," says Donna Carpenter, CEO of Burton Snowboards, the company she ... we were pulling from the surf, skate and ski industries — which are male-dominated.

Michelle Bruton covers action sports and the Olympics and Paralympics. Burton Snowboards released a limited-edition MINE77 x Celtics Floor Board, the center and sidewalls ... [+] of which are ...

Jake Burton Carpenter, known as the godfather of snowboarding and founder of Burton ... He saw the possibilities of using a single board to surf on snow, and by 1998 the sport of snowboarding ...